Mother knows business.
Short, opinionated writing on how businesses get built, positioned and grown. Seven columns. First issues coming soon.
How to set up a company in Dubai: start with the business, then the licence
How do you set up a company in Dubai, and why are some packages so cheap? Compare activities, visas, approvals, renewal costs and what the quote leaves out.
Read the articleAsk MotherHow to find a manufacturer for your brand
Looking for a manufacturer for your clothing, beauty or product brand? Learn how to write a brief, compare factories, order samples and avoid costly first-order mistakes.
Read the articleAsk MotherDo I need an NDA? Here is when it matters.
Do you need an NDA before speaking to a manufacturer, designer, investor or potential partner? Learn when to use one, what it should cover and what it cannot do.
Read the article- 01
Ask Mother
Founder questions, answered straight.
Coming soon - 02
Mother Says No
The ideas, structures and shortcuts we would not sign off.
Coming soon - 03
Mother Approves
Brands, moves and models that were built properly.
Coming soon - 04
The Birth Plan
Inside the roadmap, one stage at a time.
Coming soon - 05
Raised Right
What good looks like once a business is grown up.
Coming soon - 06
Bad Parenting
Common ways founders let a good business go wrong.
Coming soon - 07
If I Owned It
What we would change about a business we do not own.
Coming soon
The columns live on Instagram.
The Porsche Maths, the KOOKAÏ UAE study, Australia market entry and more — short, swipeable breakdowns.
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